Vacancy: Digital Marketing Manager

Location: Amsterdam

Hours: 40 hours per week

Salary: 3.700,00 gross per month (full-time)

What are you going to do:

We are hiring a Digital Marketing Manager to lead our marketing team and drive webshop growth, aiming to generate 30% of total company revenue through digital channels. This role requires 5 plus years of experience in agency and client-side marketing, fluency in English (native/C2) for our international audience, and a deep understanding of fashion, particularly vintage and designer clothing.

Marketing and Commercial Strategy

  • Create and implement an annual marketing plan across all our brands.
  • Recreate our website to reflect our new branding and expand into e-commerce.
  • Lead presentations and briefings for store managers and internal stakeholders
  • Manage and execute visual merchandising in all channels, store renovation and design
  • Create culturally relevant campaigns tailored to an international audience

Social Media Branding

  • Build and execute content strategies across Instagram, TikTok, and other platforms
  • Create engaging content that drives both sales and follower growth
  • Plan, direct, film, and edit photo and video content using Adobe Creative Suite
  • Analyse new platforms and trends to identify growth opportunities
  • Develop influencer marketing strategies and manage creator relationships
  • Implement a strategic long-term plan that reaches our international target group.

Leadership and Team Management

  • Lead and inspire the marketing team to align with our brand identity.
  • Elevate visual storytelling and campaign execution across channels
  • Establish long-term strategies to grow our international audience
  • Expand current marketing practices and explore new growth channels

Required Work Experience:

  • 5 plus years experience in a leading marketing role, both working client-side and within an agency setting
  • Proven record in translating marketing expertise into commercial growth, meeting KPIs.
  • Successfully led teams of 5 plus, fostering collaboration and optimising workflows. 
  • Proven ability to manage clients within a marketing or advertising agency setting (for influencer collaborations).
  • Ability to design and make websites, with experience in coding, e-commerce, and SEO. Please include previous websites within your portfolio.
  • Experience working internationally and ability to market towards this international audience.
  • Deep understanding of the social media and branding landscape, including platform innovations, production processes, and trend analysis. 
  • Completed higher education in marketing or advertising. 
  • Experience throughout the film / photoshoot production process. Creating content for our social media and website requires your own DSLR camera and equipment, and knowledge of how to use them.
  • Fluent command of English due to our international target group (C2 or native English speakers)
  • Fluent command of the Adobe Suite, including Premiere Pro, Photoshop, Lightroom, Illustrator, and InDesign
  • Highly creative, with a portfolio in social media, film, photography, advertising campaigns.
  • Experience in email marketing (MailChimp)
  • In-depth knowledge of fashion history and vintage designer collections.
  • Resides in or near Amsterdam

What can you expect from us?

  • A unique role within a growing international vintage store
  • Creative and strategic responsibility
  • Inspiring work environment with room for substantive growth
  • Competitive salary with development opportunities

A little more about us

Founded in the heart of Amsterdam, Mercatum Gravitas BV is a leading name in vintage fashion, offering carefully curated clothing that blends timeless style with modern flair. The parent company owns a portfolio of distinctive vintage retail brands, including Penny Lane, Candy Store, Mood Indigo, Kilostore, and THRIFTSHOP – all known for their unique identity and strong presence in the vintage and second-hand fashion market.

With 12 stores across the Netherlands and a growing team of over 80 passionate employees, we bring sustainable, one-of-a-kind fashion to a wide and loyal customer base.

Something for you?

If this sounds like a fit for you, please send us:

  • Your CV and a cover letter
  • A portfolio including previous marketing campaigns, social media campaigns, and results.
  • Examples of past websites you have created or your experience with e-commerce, SEO, and coding.
 
 
Email: jobs@kiloshop.nl